European Film sales agent

Objective

Expected results:

-Improvement in the trans-national distribution of recent non-national European films.

-Increase in the investment in the production, acquisition, promotion, theatrical and online distribution of non-national European films.

-Develop links between the production and distribution sector thus improving the competitive position of non-national European films.

Description of the activities:

There are two phases for the funded activities:

1. The generation of a potential fund which will be attributed according to the performance of the company on markets in countries participating in the Media programme as well as in other geographical markets.
2. The implementation of the action - the potential fund thus generated by each company must be reinvested in:

-minimum guarantees or advances paid for the international sales rights on eligible non-national European films;

-the promotion, marketing and advertising on the market of eligible non-national European films.